After seeing her in The Crush, Marty Callner decided Silverstone would be perfect for a role in a music video he was directing for the band Aerosmith, called "Cryin'"; she was subsequently cast in two more videos, "Amazing" and "Crazy. " These were hugely successful for both the band and Silverstone, making her a household name (and also gaining her the nickname, "the Aerosmith chick"). After seeing Silverstone in the three videos, filmmaker Amy Heckerling decided to cast her in the coming-of-age comedy Clueless, in the role of Cherilyn "Cher" Horowitz, a sweet but spoiled girl living in Beverly Hills. Clueless became a hit and critical darling during the summer of 1995, and as a result, she signed a deal with Columbia-TriStar valued between $8 and $10 million. As part of the package, she got a three-year first look deal for her own production company, First Kiss Productions. Silverstone also won Best Female Performance and Most Desirable Female at the 1996 MTV Movie Awards, plus awards from Blockbuster Entertainment Award, Kids' Choice Awards, National Board of Review, and an American Comedy Award for her performance in the film.